Little Caesars

Yes I know. Little Caesars still exists. I miss the old Little Caesars. When they had Crazy Bread and sweet commercials and none of this $5 Hot & Ready bullshit that tastes like cardboard.

Little Caesars is a pizza chain, estimated to be the 4th largest in the United States. The Little Caesars headquarters is located in the Fox Theatre building in Downtown Detroit, Michigan.

Little Caesars Pizza was founded by Michael and Marian Ilitch on May 8, 1959. The first location was a strip mall in Garden City, Michigan, a suburb of Detroit. Mike wanted to call it simply “Pizza Treat,” but Marian wanted a name that suited Mike. Marian considered Mike her “little Caesar”. Mike ultimately relented, and the store opened as “Little Caesar’s Pizza Treat.” The original store is still open today.

The company is famous for its advertising catchphrase, “Pizza! Pizza!” which was introduced in 1979. The phrase refers to two pizzas being offered for the comparable price of a single pizza from competitors. Originally the pizzas were served in a single long package. In addition to pizza, they served hot dogs , chicken, shrimp, and fish. Little Caesars has discarded the unwieldy packaging in favor of typical pizza boxes. Currently, the chain is best known for its “Hot-N-Ready” pizzas, large pizzas with popular toppings available for immediate takeout at a low price ($5.00 in most U.S. stores). Crazy Bread, strips of pizza dough covered in garlic spread and Parmesan cheese is also a staple item on their menu and a popular side-dish.

On November 1, 2010, Little Caesars introduced Pizza! Pizza! Pantastic, denying that the return of “Pizza! Pizza!” had any relationship to the recent success of Domino’s, plus they deliver at some locations.

8 Comments to Little Caesars

1. 

   “Pizza Pizza” Square pizza was it! No fighting for the biggest peice either.
CMAGUMBY on April 4th, 2011
2. 

   I don’t think you get 2 pizza’s anymore either, do you?
MOE DIRT on April 7th, 2011
3. 

   little caesars still has crazy bread,although i agree that the hot and ready pizza tastes like shit.
mrbloodnguts on April 8th, 2011
4. 

   The Crazy Bread is still pretty much the same, but I wish they’d go back to the good old “Pizza Pizza!” days.
Jennifer on April 11th, 2011
5. 

   The crazy bread is still the shit, even though it could have been fresher. The $5 pizzas taste like shit.
Snarf on April 11th, 2011
6. 

   Yep these still exist, but I miss seeing the “Pizza pizza!” commercial when the guy flips the pizzas. lol
Kendall on April 25th, 2011
7. 

   They just reopened one of these recently in my town, still remember the old commercials though when I was a kid.
Dan on July 2nd, 2011
8. 

   I loved Pizza Pizza, Crazy Bred, and the Chocolate Ravioli. I got an allergic reaction to the Hot and Fresh crap they sell now. It’s all preservatives and burnt yuck!
Nostaglia75 on November 3rd, 2011

Leave a comment