Richard McClure Scarry was a popular American children’s author and illustrator who published over 300 books with total sales of over 100 million units worldwide.
Scarry was born in Boston, Massachusetts, where his parents ran a shop. The Scarry family enjoyed a comfortable life even during the time of the Great Depression. Following high school graduation, Scarry enrolled in a business college but soon dropped out, finding it not to his liking. He then studied at the School of the Museum of Fine Arts, Boston, where he remained until being drafted into the U.S. Army during World War II.
Following the war, Scarry worked for the art departments of various magazines before making a career breakthrough in 1949 with Little Golden Books.
PB Max was a candy bar made in the United States by Mars, launched in 1989 or 1990. They were made of creamy peanut butter and oats on top of a square-shaped whole grain cookie, enrobed in milk chocolate.
Early television commercials for PB Max declared that the “PB” in its name didn’t stand for things such as “piggy banks”, “polka band”, “portly ballerina”, “platinum blonde”, “penguin black-belt”, “pig basketball”, “plow boy”, “pure bliss”, or “pink baboon” — but that it in fact stood for “Peanut Butter.”
According to former Mars executive Alfred Poe, PB Max was discontinued due to the Mars family’s distaste for peanut butter, despite $50 million in sales. Click here to watch a commercial »
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